Nemo Arms is a firearms manufacturer who moved thier business to Idaho and wanted to refresh their brand. In the past their brand had been very dark with skulls and wings, but they felt this wasn't right for the audience they were hoping to capture.

We set out to develop a new logo with strong lines, a nod to the military, and a look of high-quality precision.

The "tri-lug" icon is symbolic of a propriatery bolt in their product, and is now used as a brand icon on hats shirts, and other materials to represent the brand.